May 15, 2024

2 min read

The winning formula generating high-quality leads at minimal cost with FB Lead Ads and Messenger in the Philippines

Carolina Vargas

Director of Growth & Customer Advocacy

Subscribe to our blog

Facebook Lead Ads have become the norm in lead generation for the Philippines, praised for their cost-effectiveness and ease of use. Candidates can instantly share their pre-populated details, ensuring high conversion rates. This simplicity is key in a market where Facebook usage is widespread, making these ads a powerful tool for recruiters.


Discover how the integration of Facebook Lead Ads with Messenger, pioneered by Talkpush, improved how the biggest Filipino employers connect with applicants and duplicate their conversion today:


Despite the initial success of Facebook Lead Ads, traditional follow-up methods, such as phone calls or emails, face challenges with low response rates and a slow transition of contact information into actual qualified leads. Moreover, SMSs, a common follow-up tool, are burdened with compliance and spam restrictions, particularly when sending URLs, not to mention the high costs associated with these methods.

Double the number of qualified applicants with our Lead Ads to Messenger flow 

By seamlessly integrating FB Lead Ads with Messenger, candidates who submit their information are immediately led to an engaging conversation in Messenger, completing their pre-screening right in just a couple of minutes. Candidates will also receive automatic reminders to complete, in case they were caught at a bad time.


This integration has improved the candidate experience, making it easier for them to engage with the recruitment process while keeping the recruiters' accounts organized and free from duplicate or unqualified applications, saving valuable time. 

 

integrating facebook leads ads and messenger in high-volumen recruitment
key benefits of including social media strategy in recruitment

 Meta Integration

meta business partner for high-volumen recruitment

A powerful feature that allows you to connect your Meta Business Manager account to Talkpush to seamlessly connect paid advertising and communicate with your candidates via their preferred communication channels, track conversations, and move candidates to the next stage — all directly from the Talkpush CRM.

Take control of your recruitment campaigns using the Talkpush Lead Ad Dashboard, where you can track and analyze all your paid advertising efforts in one centralized location. By monitoring key metrics such as conversion rates and click-to-hire ratios, you can evaluate the effectiveness of your campaigns and make data-driven decisions to improve outcomes.

The FB Lead Ads to Messenger flow offers a more personal, efficient, and cost-effective solution for lead generation. This streamlined, high-engagement pathway to quality leads represents a significant advancement. The most effective way to connect with candidates is where they are most comfortable and engaged.

Ready to Elevate Your Onboarding Game?

 Experience the transformative power of personalized, automated onboarding with Talkpush. Click below to schedule a demo and see how our platform can revolutionize your onboarding process, increase candidate retention, and set your organization up for long-term success.

 

Book a session

Recent articles

December 12, 2024

4 min read

New tools in town: The Gen AI recruiters that will change how you hire forever

Read more

October 11, 2024

6 min read

The 24-Hour hiring strategy: How the Recruitment Automation Fast Lane is changing the recruitment game

Read more

March 8, 2024

4 min read

15 Metrics You Should Consider for High-Volume Recruitment

Read more